Conversion Rate Optimization (CRO) Manager

We are looking for a Conversion Rate Optimization (CRO) Manager for our team!

We are looking for a CRO Manager to be part of a growing Marketing team.

This role is hands-on and technical, so it requires you to have a solid understanding of how to create web pages using HTML, CSS and JavaScript.

You will:

  • Find opportunities: use a range of research methods to give us a better understanding of our customers’ goals, needs and behaviours. This means using a mixture of qual and quant research
  • Create hypotheses: use insights from your own research and gather ideas from stakeholders to form strong, testable hypotheses. Write experiment plans, determine valuable metrics and design meaningful tests that add value and insights
  • Run experiments: use your knowledge of statistics to identify the difference between noise in the data and a real result. Use experimentation to give us deep and accurate insights into customer behaviour. Ensure that tests are designed to maximise insights into who our customers are and how they behave
  • Coordinate and collaborate: work alongside colleagues in Marketing, Product and Design
  • Build: create landing pages in our webstore (Shopify) and support the Marketing team in running A/B tests with various marketing channels
  • Share: engage people around the business in CRO. We want to create a culture of experimentation and sharing successes, failures and stories helps us to do that. You’ll present, discuss and hold workshops with stakeholders and senior management

You have:

  • Valuable experience working in CRO, UX or analytics roles
  • A good level of front-end development skills: using HTML, CSS and JavaScript to create and edit landing pages
  • Experience working with Shopify
  • An organised and methodical approach to CRO
  • A good knowledge of statistics. This means understanding sample sizes, statistical power, significance and when an experiment result is meaningful
  • Experience sketching and wireframing to convey design ideas
  • Good communication skills and the ability to build relationships with key stakeholders internally and externally
  • A passion for innovation, technology and CRO

Why Catalyst?

  • A steep learning-curve – personally and professionally
  • A challenging environment and a lot of responsibility to prove your skills
  • A lively start-up atmosphere
  • A vibrant international company with people from over 11 different nationalities
  • Great company benefits